Freelance Amazon Ads Consultant

About Us: At Wordbank, we are the strategic bridge between marketing and localization for the world's top entertainment companies, and we have a pivotal opportunity for an expert to solve a high-stakes puzzle. This is more than a consultancy role; it’s a mission to redefine success on Amazon for a major global brand. Our client knows how to sell products, but they need a trailblazer to help them master the art of selling stories. We're looking for an Amazon Ads expert who understands the nuances of promoting TVOD channel content and can architect a strategy that drives real purchases, not just clicks.

This is a role for a true owner—someone who thrives in a high-trust environment and is energized by autonomy and impact. As our lead Amazon Ads specialist, you won’t be a cog in a machine. You will be our go-to expert, working independently within our lean digital team to craft the strategy, lead the client conversations, and execute the campaigns that deliver tangible results. We’re looking for a flexible problem-solver who is driven to connect strategy directly to business outcomes.

Success in this role means transforming our client's challenge into a showcase of our expertise. You will be the architect of a winning pitch, and with that win - the strategist who cracks the code on their current performance, and the hands-on expert who turns that strategy into a scalable, successful program. If you are excited by the opportunity to make a measurable impact and solve a complex challenge for a major entertainment brand, we want to meet you.

Key responsibilities:

• Audit existing Amazon Ads campaigns and provide a clear, data-driven roadmap for optimization focused on increasing TVOD purchases and lowering Cost Per Acquisition (CPA).

• Develop and present strategic pitch materials that showcase expert-level approaches to Amazon Ads for entertainment clients.

• Lead client conversations on performance, strategy, and attribution, clearly articulating the "why" behind our recommendations.

• Collaborate with the in-house Wordbank Digital Team to integrate Amazon Ads into broader digital marketing initiatives.

  Requirements:

  • Multiple years of experience devising conversion-focused strategies and executing campaigns on Amazon Ads.

  • Demonstrated experience within the entertainment and streaming industry, with a specific track record of promoting digital transactions (purchases, rentals) for VOD clients on Amazon Ads.

  • Agency or Freelance experience working directly with and presenting to clients.

  • A deep, hands-on understanding of Amazon DSP, Sponsored Brands, and Sponsored Display ad types as they apply to entertainment promotion.

  • Experience with clients in the entertainment & streaming space.

  • Experience working with animated content/brands.

  • Experience with Amazon Attribution or similar tools to measure VOD purchase funnels.

  • Experience with Reddit Ads and TikTok Ads.
    

Hours commitment: Initial engagement will be on an ad hoc, project basis to support strategic client development. Upon a successful pitch and agreed client scope, this role would expand to a monthly retainer with guaranteed hours. Wordbank is a key partner to major streaming and entertainment brands, so opportunities to work with other clients are expected to arise.

Payment: We settle invoices through Wise or by bank transfer at the end of month following the month of the invoice. 

WHO IS WORDBANK?

We help brands scale global growth with innovative marketing, creative & tech solutions. We partner with the world’s leading streaming and entertainment brands to deliver custom solutions to their hardest problems. 

We’re a values-led, people-first community. We operate with integrity, balancing people, planet, and profit, and we’re passionate about making a difference for our clients, our team, and our global community.

• Culture of Transparency & Growth: Open communication, feedback, and accountability are key to our success. We prioritize mentorship and professional development to help you grow.

• A Force for Good: We don’t just talk about impact—we take action. Our Denver office is a certified B Corp, and our London office holds an Investors in People Gold certification.

• Inclusive & Supportive Environment: We embrace diversity and ensure equal opportunities for all, providing accommodations as needed.

To get to know us better visit wordbank.com

We look forward to hearing from you!